Sunday, October 28, 2012

How to communicate your vision?

Visual communication can be considered as the ideal expression represent or reflect the organization's values ​​are shared collectively. Many studies have shown that these leaders are eager to promote and communicate your vision tend to create a positive impact on employee performance, attitude and perception.
Specific basic components should be included to effectively communicate the vision. These are:

See charismatic style, strong communication, lively and confident;
Measures to support the implementation of the vision, serving as role models;
Intellectually stimulating employees and boost their confidence, while continuing to promote the vision.
A brief but pithy openly express the values ​​of leadership and energy. In this way, see the contents clearly communicate through some mental images generated opportunities than the existing reality.
When you communicate your vision, leaders must focus on strategic focus and detail your response to these changes. These include reflect the expected level of control over the vision of these changes and their relationship with employees' interests as well as a combination of needs and assets in the joint venture and cooperation.
Describing the vision in terms of mission, values ​​and objectives
Effectively communicate leadership vision must integrate mission, strategy, values ​​and objectives of the organization. Leaders must communicate their vision to combine all these elements and put them in a visual context that serves to guide future action. Communicate the vision to promote the establishment of specific objectives related to duties, which in turn influence and affect performance.

It is important to maintain clear communication while specifically targeting leadership are listed and explained. As part of this communication process, the financial statements should include pictures of the specific related to:

Implementation and improvement
Future time
Assumption of personal responsibility
Initiatives and Acceptance
Expects to have future opportunities
Objectives must be described in terms that reflect how appropriate challenges and the future direction of the organization. For example, results-oriented business objectives can be equal to the objective certain tasks, such as "production has doubled in the last two years."
The importance of visual modeling
Although the vision of effective communication has a direct impact on performance and clear, it is more likely to generate an indirect impact on the acceptance, motivation, and perseverance to overcome difficulties and obstacles. Indirect positive results achieved when employees know the meaning behind the vision and understand the contents of the structure, properties and relationships from a personal standpoint.
As summarized simply communicate the vision is not enough to guarantee results, the organization's leaders must "lead by example". As part of the communication process, leaders must reinforce the values ​​inherent in the vision through consistent model and promote a positive attitude and how to choose and work with employees, a small change to recognize and reward success.